During my time as the Retail Marketing Manager at REEF, I had the opportunity to create a unique product display for a collaboration we did with SURFER Magazine. The collab included t-shirts and limited addition sandals featuring iconic SURFER magazine covers from the past, so I wanted to keep with the heritage by creating a display that played off the old wire magazine racks. I came up with the concept and rendering then worked with a manufacturer in China to get them prototyped, produced, and shipped.
REEF X SURFER Collaboration
Rendering of product display